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How to setup a Facebook Pixel

Viktoriia Kolesnik
CEO
4
March 12, 2024

Every buyer dreams of having their bundle played in front of the most interested audience and leading to conversion 🤑

Grab the latest information that will allow you to spy on your target audience's actions and tell you how to optimize your PPC.

Facebook Pixel – is an important web tool that will help:

  • track user behavior;
  • analyze their targeted actions;
  • set up flexible targeting;
  • analyze and optimize the advertising campaigns.

What exactly does it do?

  • Records every transition of the user to the desired site.
  • Takes into account the time spent on the page.
  • Memorizes all actions.

Based on this data, you can:

  • It is more efficient to set up retargeting.
  • Collect a detailed portrait of your target audience.
  • Optimize ads for specific actions of the target audience
  • Weed out the irrelevant audience.

How to set up Facebook Pixel?

Step 1

Go to Ads Manager → Events Manager → Connect data source → Internet → Connect → Pixels → Create pixel.

Step 2

Come up with a name for the pixel → click Create Pixel → enter your website address in the URL field.

Step 3

The pixel is created, add it to your website, and it will start its important work.

Important: when you create a pixel on the King, it is shipped to the autoregister via BM.

Use this useful tool and soon the results of its work will be reflected in your articles 😉.